How to Brainstorm Your Own App Ideas

Diana Kersus
3 min readJan 16, 2023

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Finding the perfect app for your new business can be difficult. Generate your own ideas with these simple steps to brainstorm and create an awesome, original app!

Own App Ideas

Are you looking for ideas to create a unique and valuable app? Brainstorming and implementing good, creative ideas are the first steps in building a successful app. Learn how to come up with clever app concepts, develop your idea into an original design, and make it stand out from the competition.

Identify a Problem Through Market Research

Before you start brainstorming great app ideas, it’s important to identify potential problems in the marketplace. Ask yourself questions such as what needs aren’t currently being met or what pain points users may have with existing products.

Check out the best startup app ideas here

Conducting market research is an important step to help validate and assess your app idea, giving it an edge on the competition. Knowing about current trends can also help you come up with better solutions.

Expand with Brainstorming and Mind Mapping Techniques

A great way to generate new ideas is by using brainstorming and mind mapping techniques. Ask yourself what users might need from an app or what features it could have to make their lives easier. Consider how the app will solve a problem or address a current gap in the market. You can also try using the 5Ws and H approach, which involves asking “who”, “what”, “when”, “where”, “why” and “how”. Once you’ve identified potential user needs, break them down into smaller, more refined ideas for your app.

Analyze Your Ideas for Unique Features and Benefits

When you have identified some potential app ideas, it’s time to analyze them further. Look for features and benefits that would make your app stand out from competitors. Ask yourself what sets your app apart from other apps available in the same market. Think about how these unique features and benefits could be used to appeal to users’ wants and needs. Conducting a competitive analysis may help you identify your app’s differentiators and gain insights into customer preferences.

Test Your Ideas for Feasibility and Sustainability

Brainstorming app ideas is one thing, but testing them for feasibility and sustainability is another. To do this, answer the following questions: Is the app technically feasible? Is it within your budget to develop the app? How much work would be required to make sure it functions as intended? Does your app provide a real value to users? Will people come back repeatedly or just use it once? Can you monetize the app in a way that’s sustainable for long-term growth and success? Answering these questions will help you determine if your idea is worth pursuing.

Prototype, Validate, and Implement Your App Idea

Once you have a good idea, start prototyping it. This means creating a preliminary sketch of your app using design tools like Sketch or an online wireframing tool.

To develop your prototype, you can use the free App Creator

If possible, develop a functional prototype to test out the core features of your app before developing the entire thing. Next, gather qualitative feedback from real users — including people who haven’t heard about your idea yet — and use this feedback to refine and improve your product. Finally, it’s time to develop and launch your app on the App Store or Google Play Store. Make sure that the process is smooth and error-free so users don’t run into any problems while using your app.

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Diana Kersus
Diana Kersus

Written by Diana Kersus

Student. A future surgeon. I like to create mobile applications without code

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